In the age of growing technology our aim is to develop and implement a personalized and customer centric relationship management plan to target the right customers and drive revenue growth with the help of analytics. Data science can reduce the work of your sales force. Your own business data is analyzed, and recommendations are made on a daily, weekly, and monthly basis. Data when combined with analytics tells us why, how, and when their customers use their product, giving clear insights to their audience. Sensor data is everywhere, Location aware apps, automotive technology, smart homes, fitness devices, smart watches. A lot of digital footprint is made and this is turned into useful insights.